I know you’ve seen me mention this already, but I recently joined Beautycounter as a consultant. Beautycounter is a new company, founded by some INCREDIBLE women who are on a mission to get safe cosmetic and skincare products into the hands of everyone.
Here’s a quick intro video if you’d like to learn more about their mission:
I never in a million years expected to join a “network marketing” company, but after falling in love with not just the products, but also the mission, I knew I had to jump on board. BC is truly unique, in that they are out to create CHANGE in an incredibly unregulated industry. A few facts:
- There has not been a federal law passed governing the personal care industry in the U.S. since 1938.
- Eighty percent of ingredients in our personal care products have never been assessed for human safety.
- There are 85,000-plus chemicals on the market, with thousands being added each year.
- The European Union bans/restricts nearly 1,400 toxic chemicals, while the United States
bans only 11.
Beautycounter is devoted to transparency, and they fully disclose EVERY SINGLE ingredient they use, and why. They also give the reasoning behind why they DON’T use certain ingredients. They’ve created a Never List of 1,500 ingredients they promise to never use, no matter what. If you’re interested in learning what those ingredients are, and why you should consider eliminating them from your daily use, I’d be happy to send you the short version! It’s pretty eye opening, to say the least.
So one of the main reasons I joined Beautycounter was for their products aimed towards kids and babies. I love Adeline more than life itself, and want so bad to protect her from everything I can. And while I can’t protect her from everything, and don’t necessarily intend to, I do want to be educated and make safe, smart choices whenever possible.
One of my big goals is to take better care of my skin (because what I use inevitably gets rubbed off on Adeline throughout the day thanks to all those kisses 🙂 ) and Adeline’s skin. I am hoping to switch out all of my makeup eventually, but my first priority is focusing on our basic regimen like bath time and lotions, including my face regimen.
BC currently has a Kids line, called Kidscounter, and I LOVED trying it on Adeline. It’s totally safe, free of anything that could even be potentially harmful to little ones’ skin, and is scented using only the safest essential oils. It’s PH balanced, and not “tear free”, because often times the chemicals that companies use to make their products “tear free” can actually be pretty dangerous…no bueno!
Here’s a more technical explanation: “Many products for kids also contain undisclosed fragrance ingredients, preservatives linked to hormone disruption, and chemicals that can irritate sensitive skin. Kidscounter products are free of common allergens like skin irritants, nut oils and gluten, and chemicals linked to cancer or hormone disruption. No harsh chemicals, no secrets.”
It’s also super concentrated, so when I used it I only had to use a tiny amount and it still lathered up plenty! Also, how cute is it??
So even though their kids line is TOTALLY safe for babies, it’s still always IDEAL to use the bare minimum on babies’ skin, something I haven’t been too good about but am trying to change! Beautycounter has just released their Baby collection, and I am so excited about it! It consists of three products, all formulated with the safest and simplest ingredients, unscented (because the word ‘fragrance’ is like a black hole of secrets – read this article for more info on that), and pure as can be for your peace of mind! Babies can easily absorb chemicals through their skin, and they are much more vulnerable to the effects of these chemicals than adults.
“Babies are clean and pure – and they deserve products that are exactly the same. Unscented and uncomplicated formulas that deliver are the only skincare necessities your baby needs.”
– BC Head of Innovation, Christy Coleman
The line consists of three products for now:
Baby Gentle All-Over Wash: This actually IS tear-free, and has been third party tested and validated to be completely safe and free of any hidden dangers, and there are only 11 ingredients total. The All-Over Wash also doubles as a shampoo. (Newborn – 18 months)
Baby Daily Protective Balm: This is great for multiple things, and I can’t WAIT to use it on Adeline on the reg!! It’s a combination of safe oils and waxes that melts into skin. You can use it for a diaper rash preventative, chapped and dry skin, cradle cap, etc. (Newborn – 18 months)
Baby Soothing Oil: This oil is unscented, and can also be used on us mamas to help stretch marks! (Newborn – 18 months)
I am so so excited to start phasing out our current bath time products, and instead start implementing a safer routine. This article does a great job highlighting a few of the main chemicals you want to avoid in your little ones’ products – 5 Toxic Chemicals You Should Avoid in Baby Care Products.
If you’re interested in learning more about the kids or baby products that Beautycounter offers, have any questions, or you’d like to hear more about Beautycounter in general, I’d love to share more with you! You can explore the products here, http://www.beautycounter.com/sarahingle/. I was bound and determined to not touch any sort of direct sales company with a ten foot pole, but it’s so much more than that. BC’s mission is something I can truly get behind, and genuinely want to share with others. These issues are so important, and they affect us every single day.
I’m thinking about hosting an online “social” just for my readers and social media followers. If you’d be interested in that, comment or shoot me an email, firstname.lastname@example.org. It will either be through Snapchat or Facebook, MAAAAAAYBE even Periscope if I can work up the courage, so let me know too which you’d prefer!
To celebrate the baby line being released, and because the kids line is just fantastic, I’m giving away a $10 gift certificate to Beautycounter, so you can try one of these great lines! Or, you can try another product, your choice!
To enter, simply COMMENT and answer this question: “Which area of beauty or skincare do you care about most? Where would you like to make improvemens and use safer products?”
Winner will be announced a week from today, Tuesday, March 8th.